2Synergize, LLC, a Simpleview consulting company, specializes in the convention & visitors bureau (CVB) industry and is narrowly focused on helping destinations gain a competitive edge in the meetings and events market.  We understand the complexities of your role and responsibilities and the importance of optimizing the relationship with your meeting planners, hoteliers, convention center partners and the multitude of other stakeholders.

It is our goal to combine over 30 years of hotel, CVB, and meeting industry experience with the expertise of your team and help them excel in customer relationships, sales strategies and hybrid housing solutions. Explore each of customized services below.  



Buyer Insights

Unite your sales and marketing teams and jointly discover what meeting planners or event organizers are thinking and doing as they consider your destination.

citywide sales strategies

Designed for destinations that require a citywide sales strategy where the CVB, convention center and hotels collaborate on key performance metrics, and the definition of success.

hybrid housing solutions

CVBs are uniquely qualified to advise meeting planners and event organizers on housing solutions designed to accommodate last minute attendees and participants.